Meet Coach Mike — Your Partner in Peak Performance
About Me
Coach Mike is the founder and CEO of Athleticism Flexibility Results LLC (AFR), a luxury wellness brand helping high-net-worth individuals, executives, and active adults achieve peak performance and lasting vitality. With over 15 years in the fitness industry, he is known for delivering high-level, functional training programs that seamlessly integrate into demanding lifestyles.
At AFR, Coach Mike leads a premium team of certified trainers, chefs, dietitians, massage therapists, and Client Experience Coordinators who ensure seamless scheduling, communication, and premium service delivery. Together, the AFR team creates a fully integrated wellness ecosystem, allowing clients to experience results that go beyond the gym—impacting every area of their lives.
Known for his personal approach and deep understanding of human performance, Coach Mike is dedicated to innovation, client success, and raising the bar in luxury wellness.
About AFR Project
AFR Concierge Fitness helps high-achieving adults eliminate stiffness, move like they’re 10 years younger, and reclaim their physical edge — in under 3 hours a week. No gym memberships. No fluff.Just elite private training, delivered directly to you — at home, in your building, at your hotel, or in your office. Whether you're a busy exec, a luxury resident, or always on the move — we design everything around your schedule, your location, and your goals.Want to look, move, and feel elite — without sacrificing your time. Book your private consultation now and experience the concierge difference. Located right in Boynton Beach. Concierge Personal Training, In-Home Training, Strength & Mobility, Private Group Sessions, Recovery & Support, Mindful Movement.
Our Values
At AFR Fitness, my values are the foundation of everything I do. They shape how I coach, how I serve my clients, and how I deliver lasting results. These principles ensure every client experience is not only effective—but exceptional.
- Excellence Over Everything:
I hold myself and my team to the highest standard. Every session, every detail, and every result is delivered with precision, professionalism, and purpose. - Results-Driven Approach:
We don’t guess—we strategize. Every plan is designed to create real, measurable progress that impacts your performance, longevity, and confidence. - Personalized Connection:
I build relationships, not routines. I take the time to understand your lifestyle, your needs, and your goals—so everything we do aligns with who you are and where you want to go. - Respect for Time:
Your time is valuable. That’s why AFR is designed for maximum efficiency and convenience. We eliminate the friction—so you can focus on results. - Strength Through Function:
This isn’t just about aesthetics. I train you to be strong, mobile, and pain-free in everyday life—so you can move better, live better, and stay ready for whatever life throws your way. - Mind-Body Performance:
True performance is both physical and mental. I help you build not just physical strength, but focus, clarity, and resilience—so you can lead in all areas of your life.
My Vision & Mission.
At AFR Fitness, my vision is to redefine what high-performance living looks like—where busy professionals, executives, and active adults move freely, age powerfully, and live with lasting vitality. I believe fitness should fit your life—not disrupt it. That’s why I created a concierge model that brings elite training and wellness directly to you, wherever you are.
My mission is to help you eliminate stiffness, move like you're 10 years younger, and reclaim your physical edge—without wasting time or energy on outdated gym routines. Through highly personalized functional training, expert support in recovery and nutrition, and a deep commitment to your results, I deliver a wellness experience that transforms not just your body—but your entire lifestyle.
What Makes Training with Me Different?
Personalized for Performance
No generic workouts. Every program is custom-built based on your goals, lifestyle, and limitations. We train smart—and we train with purpose.
Integrated Wellness Ecosystem
With my extended team of chefs, massage therapists, dietitians, and wellness coordinators, you gain access to a fully immersive support system—not just a personal trainer.
Concierge Convenience
In-home, at your office, or on the road—I come to you. No more wasted time in traffic or overcrowded gyms. Everything revolves around your schedule.
Real Results for Real Life
We train for longevity, power, and freedom of movement. My goal is to help you move like you're 10 years younger—and feel like your best self again.
